by Seed Marketing Studio | Dec 30, 2022 | Content Marketing, Content Strategy, Personalization, Personalized Marketing, Uncategorized
Developing customer personas is a valuable exercise for any business or organization, as it helps to identify and understand the specific characteristics, needs, and behaviors of the people who are most likely to purchase your products or services. Here are the best...
by Liyya Hassanali | Dec 30, 2020 | Data, Omnichannel, Personalization
Marketers have long understood that using a person’s name in marketing materials helps get their attention. Using names in emails or promotional materials is just the tip of the iceberg. Personalization can extend beyond emails and newsletters to blog posts, social...